With the FDI in Retail, Big retailers will be able to invest in Indian Retail business. The economy of scale will help them to grow, but if they also understand the value of economy of convenience, they will not kill small retailers but grow with them. In fact Big Retailer cant kill small retailers. The Only way is to grow with them.
Future Group has proved this model right by its KB stores. This model not only helps future group retail to grow but also small retailer to Grow.
KB Stores - A New Direction
There is stiff resistance from Small Retailer to Big retailers. We know in past, small retailers didn't allow Big retailers to open shops in UP. The same situation may be repeated in other states also, where state government allow FDI in Retail.
The Big retailers should market them as helper of small retailers .Both can grow in India at the same time. The aim should not be to eat each others share but to increase the total share.
Future Group has proved this model right by its KB stores. This model not only helps future group retail to grow but also small retailer to Grow.
KB Stores - A New Direction
There is stiff resistance from Small Retailer to Big retailers. We know in past, small retailers didn't allow Big retailers to open shops in UP. The same situation may be repeated in other states also, where state government allow FDI in Retail.
The Big retailers should market them as helper of small retailers .Both can grow in India at the same time. The aim should not be to eat each others share but to increase the total share.
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